You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Authors containing Jörgen Johansson.
ANA has found 3 results for you, in 216 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Slow research

This paper describes how the concept of 'slow' could be applied to market research. The author coined the concept of 'Slow Research' at the 2004 Technovate seminar.The idea was to describe a way in which both suppliers and buyers in the market...

Catalogue: ESOMAR Conference 2005: Innovate!
Author: Jörgen Johansson
February 27, 2005
×

Citation

Johansson, J. (2005a, February 27). Slow research . ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/slow-research-


Research papers

Faster, cheaper, better

Best Western is the world’s largest hotel brand with over 4,000 affiliated hotels worldwide. Quality assurance is of prime importance in order to build and maintain brand equity. To be able to manage quality one must measure it. The paper...

Catalogue: ESOMAR Net Effects 2001
Authors: Jonas Nordén, Jörgen Johansson
February 11, 2001
×

Citation

Nordén and Johansson (2001a, February 11). Faster, cheaper, better. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/faster-cheaper-better


Research papers

Business ecology

The aim of this paper is to illustrate how a traditionally very production oriented area like agriculture can become more market oriented, and how research can be an important help in decision making as well as an important argument in convincing...

Catalogue: Seminar 1994: From Farmer To Consumer
Authors: Jörgen Johansson, Jan-Olof Bengtsson
June 15, 1994
×

Citation

Johansson and Bengtsson (1994a, June 15). Business ecology. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/business-ecology